PJM6000 Project Management Practices w4 Paper

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Assignment Overview:

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For this assignment, you will be drafting a project stakeholder analysis and a stakeholder register.  A stakeholder register template is provided for you, and you will find some examples of how to conduct a stakeholder analysis in your reading and in the instructor perspective folder. 

Learning Connection:

This assignment is directly linked to the following key learning outcomes from the course syllabus:

Using real world examples of projects, demonstrate an ability to manage critical components of the Initiating process group by:

a. Reviewing the business case, project charter, and understanding its linkage to the stakeholders

b. Preparing a stakeholder analysis and stakeholder register

c. Assessing what roles stakeholders play and how their influence impacts projects

In addition to these key learning outcomes, you will also have the opportunity to evidence the following skills through completing this assignment:

  • Critical thinking
  • Professional writing
  • Problem solving

Assignment Instructions:

For this assignment, you will be using the case study introduced in Week Two, and the Stakeholder Analysis Overview attachment above  to prepare a stakeholder analysis and a stakeholder register. A specific template with instructions in each column have been provided for the stakeholder analysis.   In addition, you will be submitting a one page overview of the process that you will use as project managers to identify stakeholders based upon the readings and lecture material. 

Stakeholder Analysis:

  • At this point, we are performing a comprehensive stakeholder analysis to identify key constituencies, so remember that there will be many other stakeholders in a project such as this in addition to those mentioned in the case study. For this analysis, focus on those specifically mentioned or directly implied in the case study, and also consider other stakeholders that may not be listed.  You can research common stakeholder groups and add additional categories based upon your readings or additional sources that should be cited according to AP. You will have to make some reasonable assumptions to complete the analysis and register, but this is often the case this early in a project.
  • Ensure you complete each column of the stakeholder register template fully for each stakeholder that you identify.
  • Please include a one page written introduction that outlines the process you utilized to identify all stakeholders and why you selected those approaches.
  • Ensure that the stakeholder register is properly formatted and that there are no text wrap issues, spelling issues, or grammatical gaps.
  • Remove the verbiage that is already contained in the template prior to submitting.
  • Cite all sources properly per APA guidelines.
  • Submit assignment by Sunday, 12:00pm noon, using the Turnitin link below.

Stakeholder Position/Role

Type of Stakeholder

Stakeholder Expectation(s)

Stakeholder Interest(s)

Influence on Project Result

Stakeholder management strategies

Position in the organization or role in project

Internal or External

High level needs or expectations for the project and/or product

High/ Med/Low

Supporter/Opposed/ Neutral

Strategies and tactics to maximize positive stakeholder influence and minimize or neutralize negative stakeholder influence.

Preliminary Stakeholder Analysis

Preliminary Stakeholder Analysis

Stakeholder
Position/Role

Type of
Stakeholder

Stakeholder
Expectation(s)

Stakeholder
Interest(s)

Influence
on Project
Result

Stakeholder management strategies

Position in the
organization or
role in project

Internal or
External

High level needs
or expectations
for the project
and/or product

High/
Med/Low

Supporter/O
pposed/
Neutral

Strategies and tactics to maximize positive
stakeholder influence and minimize or
neutralize negative stakeholder influence.

Preliminary Stakeholder Analysis
Stakeholder
Position/Role
Type of
Stakeholder
Stakeholder
Expectation(s)
Stakeholder
Interest(s)
Influence
on Project
Result
Stakeholder management strategies
Position in the
organization or
role in project
Internal or
External
High level needs
or expectations
for the project
and/or product
High/
Med/Low
Supporter/O
pposed/
Neutral
Strategies and tactics to maximize positive
stakeholder influence and minimize or
neutralize negative stakeholder influence.

Part 2: Stakeholder Analysis

As noted above, Acme Company, your employer, has made delivering projects more efficiently and
effectively one of its strategic priorities over the past couple of years. Prior to a couple of years ago, they
talked about projects as a priority but realized they were distributing the project management role to many
functional leads like accountants, IT developers, product managers, research managers, and a range of
other functionally oriented titles. Ms. Jackson realized that most of the company’s work was really project
work, and they have sought to become a more project-oriented organization by assigning project
managers, who had received formal training, to lead these projects.

Realizing the importance of becoming a more mature project oriented organization, your CEO, Ms.
Jackson, charged you with creating a business case for whether or not your company should invest in the
expertise and training necessary to adopt a more mature project management approach. Your company’s
Board of Directors, who has a high level of influence and interest in this project, has approved the
business case and the charter, and you are now charged by Ms. Jackson with creating an initial
Stakeholder Analysis.

Upon doing a little research about current project management practices in the organization, you discover
that your company already has two really standout project professionals who have been underutilized:
Stephanie Smith and Marcus Lopez. Ms. Smith recently completed a Master’s degree in Project
Management, which greatly enhanced her ability to perform, while Mr. Lopez, who only joined the
company last year, is veteran project manager who is certified as a project management professional
(PMP®). Individually, they have outperformed their counterparts in the organization by an average of 8
percent in terms of efficiency and use of resources.

Initially, you thought the best route would be to hire Ms. Xin to perform the training and implementation
consulting, but now you think you may have the internal talent that could be used. So in chartering the
project, you want to perform a detailed stakeholder analysis to ensure that you understand all the various
stakeholders and can develop a strong communication plan.

Present Situation:

As the Board of Directors has approved the business case your focus will be creating a stakeholder
analysis to facilitate the development of a communication plan. Based on a conversation with the CEO,
you will provide one day of classroom training each week for eight weeks, which is a total of eight days
of classroom instruction. You will use space and resources (technology, classroom space, etc.), so there is
direct cost associated with the location where the training will be held.1

This is the charge of your project: to implement a training program for project based workers (initially 40
persons) within your organization at a direct cost of $40,000 for the training portion of the project. This is
the scope that you are currently chartering.

Your first order of business is to develop the Stakeholder Analysis.

Stephanie and Marcus would act as co-instructors, as they have the most project management
experience.

During the eight weeks that the class is running, they will be devoting no more than 50% of their
time teaching the class, preparing for instruction, as well as, providing coaching to various
colleagues. In order to be prepared to deliver the instruction, they will need to spend one week at
a ‘training the trainer’ seminar. You believe Stephanie and Marcus will be supportive of the
project.

Outsource Option:

Alternatively, your team can recommend to hire an external trainer who is very experienced with
the PM model that your company is adopting. As part of your contract with her, she will provide
the one day a week classroom instruction for the eight weeks, and she will also provide an
additional day of coaching each week on-site. Her fee is priced at $17,500. Even though you
would be using an external trainer, Marcus and Stephanie would still need to devote roughly 25%
of their time over the eight weeks to support the trainer and the project, so there is also cost
associated with them in this model, as well, which you will need to account for. You believe if
you outsource the function, that Stephanie and Marcus may not be supporters.

These are the two options for you to consider. Regardless of the option selected, you have been charged
with having the training completed prior to the end of this year, so that the new processes can have a fresh
implementation in the coming year.

As with any case, not all questions are directly answered, which is very similar to the realities of real
world projects, therefore, you will need to use good judgment and make reasonable assumptions, reading
between the lines to find those logical connections.

Finally, a special note about the stakeholder analysis. You will complete the stakeholder register taking
into account the stakeholders listed throughout the entirety of this case study document, the case study
document from the week two assignment, and any additional information you included with your business
case. You will have to make certain assumptions to complete this, as you will not have complete
information for all stakeholders, and this is often true for projects at this point. You would continue to
refine and sharpen this analysis throughout the project, so make reasonable assumptions when you don’t
have complete information. Please ensure each column of the template is filled out in detail.

Week4 Assignment: Stakeholder Register

Grading Rubric

Failing Below
Average

Average Above Average Superior

0 – 60 (F
range)

70 – 79 (C
range)

80 – 89 (B
range)

90 – 93 (A-
range)

94 – 100 (A range)

Topical
Content &
Focus (65%)

Stakeholder
Analysis &
Register does
not include all
Six key
columns,
and/or does
not includes
accurate data
from the
Stakeholder
Analysis &
Register
Requirements
assignment.
The
appropriate
material, as
outlined in the
assignment
guidelines is
not covered in
the
Stakeholder
Analysis &
Register, and
the
Stakeholder
Analysis &
Register
requirements

Stakeholder
Analysis &
Register
includes all
Six key
columns, and
includes
accurate data
from the
Stakeholder
Analysis &
Register
Requirements
worksheet. A
cursory
description is
provided
outlining the
process the
student
utilized to
identify
stakeholders.
Most of the
appropriate
material, as
outlined in the
assignment
guidelines is
covered in the
Stakeholder

Stakeholder
Analysis &
Register
includes all
Six key
columns, and
includes
accurate data
from the
Stakeholder
Analysis &
Register
Requirements
worksheet. A
high level
description
is provided
outlining the
process the
student
utilized to
identify
stakeholders.
All the
appropriate
material, as
outlined in the
assignment
guidelines is
covered in the
Stakeholder
Analysis &
Register, and

Assignment
meets the
expectations of
‘Average’
column, but
shows a higher
degree of
understanding of
in the
interconnectedness
between the
various
Stakeholder
Analysis &
Register
attributes and
integrates
information
from the
readings in a
supportive
manner. A
detailed
description is
provided
outlining the
process the
student utilized
to identify
stakeholders.

Assignment meets the
expectations of ‘Above
Average’ column, but
shows a stronger
integration with the
details of the overall
and provides concrete
and realistic
interpretations of the
case study
stakeholders that are
appropriately defined
and defended given the
details of the
customer’s
requirements and
clearly outlines the
overall expectations of
the client.

may or may
not be
accurate and
accurately
interpreted
and explained.

Analysis &
Register
Requirements
assignment
are accurate
and accurately
interpreted
and
explained.

the
Stakeholder
Analysis &
Register
requirements
are accurate
and accurately
interpreted
and
explained.

Personal
Competencies
(15%)

• Critical
thinking

• Professional
Writing

• Quantitative
analysis

• Problem
Solving

Submission
reflects little
to no
applicable
personal
competencies

Submission
reflects a
minimal
applicable
personal
competencies

Submission
reflects both
applicable
personal
competencies
in an
acceptable
manner

Submission
strongly reflects
applicable
personal
competencies
integrated
throughout the
assignment

Submission reflects an
excellent use of
applicable personal
competencies
integrated throughout
the paper in a way that
synthesizes the
personal competencies

Grammar
(10%)

Writing
contains
numerous
errors in
spelling,
grammar,
sentence
structure, etc.
that interfere
with
comprehensio
n. The reader
is unable to
understand
some of the
intended
meaning.

Frequent
errors in
spelling,
grammar,
sentence
structure,
and/or other
writing
conventions
that distract
the reader.

Minimal
errors in
spelling,
grammar,
sentence
structure
and/or other
writing
conventions
but the
reader is
able to
understand
what the
writer
meant.

All work
grammatically
correct with rare
misspellings.

All work
grammatically correct
with rare misspellings.

Formatting
(10%)

NOTE: Gross
failure to
provide
PROPER
citations and
references –
particularly
with regard to
direct quotes –
will result in
sanctions as
outlined in the
academic
honesty policy.

Multiple
errors in
formatting and
document is
not formatted
in a manner
consistent
with the
guidelines
provided.

A few errors
in formatting
and
presentation
of material is
mostly well
done, but
either lacks
professional
formatting or
clarity.

Rare errors
in formatting
and
formatting is
consistent
through the
submission
and in
alignment
with the
guidelines
by being
presented in
a clear and
professional
format.

Virtually no
errors in
formatting and
makes good use
of tables
appropriately.

Virtually no errors in
formatting and makes
good use of tables
appropriately.

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