jbusi2425.pptxbusi24251.keybusi2425.key
Please use simple words, thank you! 1.The Product Show a picture of the product and provide details of its unique features, advantages and specifications. 2.Industry & Market Analysis Describe the principal characteristics of the industry (e.g. size, volume in sales and units), its major participants, industry trends and known competitors. RESEARCH REQUIRED. Identify your target market segment based on geographics, psychographics, and behavioural segmentation; estimate the market size. RESEARCH REQUIRED. 3.Marketing Plan Discuss all relevant aspects of the “4 P’s” of marketing – Price, Place, Promotion and the remaining points for Product not covered in #6 for instance warranty, packaging and branding.
Rear Seat Tray Table(Folding)
A project for BUSI 2425 R10
Jack Yineng Wang
[Online image].Retrieved Sept 12, 2018
From:https://thepointsguy.com/2016/07/boeing-737-max-tour/
Design
Illustration
Selling Point
Work as a table
Easy to install (No tools required for installation)
Easy to fold away
Your choice of color, perfectly matching your interior
Make your interior look luxurious
Built-in cup holder
Built-in slide stopper on all edges
Soft material – will NOT damage the interior
Universal design – fits most cars (adjustable head rest)
Target Market
Working Class
No time for lunch? No worries, grab some food and eat in the car. Treat yourself better.
Need a place to finish some work? Fold your table down then get the work done.
Anyone who loves road trip
Way too much benefits…
Selling Price
$48.98
Thanks for your time!
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