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Runninghead: HR MANAGEMENT 1

HR MANAGEMENT 4

Holson’s external environment

PESTEL stands for Political, Economic, Social, Technological, Environmental and Legal. The benefit of using this model is that it highlights the present external environment while analyzing the external forces which could affect the organization (Dockalikova & Klozikova, 2014). Holson Forest Products Ltd is among the companies in the world interested in wood pellets production. The company has evolved over time from sawmill operations to wood pellet production that has gained popularity as a renewable source of energy. The company’s CEO Lewis lays its focus on the aspect of growth and development in the industry but at the same time within its community.

Political and Legal

The political factor has various aspects which include taxation and tariffs, stability, elections, and regulations. Also, political situations affect the functionality of any company. There are many advantages that will accrue to the company if laws and regulations governing the activities of Holson Forest Products Ltd are changed but the current situation limits the profits of the company due to lack of support from the local government to encourage and incentive local consumers towards a more sustainable energy source like wood pellets. Moreover, Lewis has faced delays in facilities investment from the government such as the St. Anthony port, which is one of the main limitations to evaluate extending its presence into international markets.

Economic

Economic stability has led to a major development of the sawmill industry. The economy is rising as Holson continues to improve its products which fosters the domestic as well as the international markets. The society in general regarding the public and the communities need to be supplied with wood pellets that are eco-friendly (Dockalikova & Klozikova, 2014). The company is launching products in the market that are sustainable responsible and can be accepted by customers. However, there is a very significant risk when the province relies only on the forestry industry as a unique source of economy. It causes great dependency and a high level of vulnerability.

Social

Social factors are favorable for the operations of the Holson Company due to the cordial relationship between Holson and its stakeholders (Yüksel, 2016). However, Lewis has always been involved in the province’s future in terms of sustainability and social welfare. It is due to this factor that Lewis feels he has a big load in supporting the entire community which desperately depends on Holson. As the majority of people know and work in the forestry industry, there is a relevant influence of them over local companies as a response to any possible change and it will lead to resistance. Thus, internal and external communication plays a crucial role in expanding the company’s operations.

Technological

Technological advancements have enhanced avenues for research and development in the wood pellet manufacturing industry. For instance, the adoption of new technologies can boost production and create a competitive advantage. There is also significant competition in the international markets due to the existence of well-established companies and commercial agreements. Nevertheless, Holson’s management has taken into account the effect of innovation and the relevance of product technologies to enhance its results and maintain high quality.

Environmental

Environmental factors include ecological conditions and weather trends which are the significant forces in influencing the forest growth as it determines the presence of the materials used to produce the wood pellets. The climatic changes, rising standards for waste disposal and the strict environmental policies promote the use of wood pellets. Through the development of new technologies, the company has been able to compete with other strong competitors in the market as they ensure they are always updated with the very latest technologies.

 Consider Lewi’s management preferences and their impact on his strategic decision making 

The Holson Forest Products is a huge organization led by Ted Lewis as the President and the owner. Lewis managed the organization well and has expanded over the years leading to the introduction of wood pellet manufacturing. Lewis kind of management style focuses on customer-oriented with the objective of meeting customer needs and satisfaction. Lewis is a hardworking individual since he had the capability of working as the president and CEO at the same time where he makes the major decisions and manages all wood harvesting and cutting operations (Walsh, Winsor & Lam, 2017). Since Holson’s employees worked in the organization since inception and the employees lack formal education. The organization lacked the human resource management but all the departmental managers had the responsibility of hiring their employees and Lewis was making the final decisions on issues of hiring. The organization hiring process was informal and after hiring on-job-training program is offered by collaborating with College of North Atlantic.

The compensation plan in an organization is important in determining the employee turnover like in the case of Holson where the rate of turnover is low due to fair payment based on the difficulty of the work. It is important for an organization management to ensure they are in a good relationship with employees for effective production. Holson Company CEO Lewis had good management style that involved working well with managers in different departments. The most interesting about Lewis is that he was humble and his juniors treated him as a peer and this contributed to an effective communication in the organization (Walsh, Winsor & Lam, 2017). The style of management portrayed by Ted Lewis improves the flexibility of handling issues in the organization due to good relationship and communication. Decision making in the organization is easier and of quality because of its structure and culture.

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