Cultural Influences on Perception

 

Respond to the following prompt in a primary post of at least 150 words.

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Sensation refers to an actual event; perception refers to how we interpret the event. What are some cultural differences that might affect responses to particular stimuli? In other words: provide an example of something that people from two different cultures may perceive in completely different ways (for example holding up two fingers, with palm facing the signer, is a very rude hand gesture for folks in the U.K., but in America, we hold up two fingers to mean “peace”). Create a post using examples from the text as well as your own experiences. This post should be completed by 11:59pm PST on Thursday to give your peers lots of time to create meaningful responses. 

Chapter 5

Sensation and Perception

Figure 5.1 If you were standing in the midst of this street scene, you would be absorbing and processing numerous
pieces of sensory input. (credit: modification of work by Cory Zanker)

Chapter Outline

5.1 Sensation versus Perception

5.2 Waves and Wavelengths

5.3 Vision

5.4 Hearing

5.5 The Other Senses

5.6 Gestalt Principles of Perception

Introduction
Imagine standing on a city street corner. You might be struck by movement everywhere as cars and people
go about their business, by the sound of a street musician’s melody or a horn honking in the distance,
by the smell of exhaust fumes or of food being sold by a nearby vendor, and by the sensation of hard
pavement under your feet.

We rely on our sensory systems to provide important information about our surroundings. We use this
information to successfully navigate and interact with our environment so that we can find nourishment,
seek shelter, maintain social relationships, and avoid potentially dangerous situations.

This chapter will provide an overview of how sensory information is received and processed by the
nervous system and how that affects our conscious experience of the world. We begin by learning the
distinction between sensation and perception. Then we consider the physical properties of light and sound
stimuli, along with an overview of the basic structure and function of the major sensory systems. The
chapter will close with a discussion of a historically important theory of perception called Gestalt.

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5.1 Sensation versus Perception

Learning Objectives

By the end of this section, you will be able to:
• Distinguish between sensation and

perception

• Describe the concepts of absolute threshold and difference threshold
• Discuss the roles attention, motivation, and sensory adaptation play in perception

SENSATION
What does it mean to sense something? Sensory receptors are specialized neurons that respond to specific
types of stimuli. When sensory information is detected by a sensory receptor, sensation has occurred. For
example, light that enters the eye causes chemical changes in cells that line the back of the eye. These
cells relay messages, in the form of action potentials (as you learned when studying biopsychology), to
the central nervous system. The conversion from sensory stimulus energy to action potential is known as
transduction.

You have probably known since elementary school that we have five senses: vision, hearing (audition),
smell (olfaction), taste (gustation), and touch (somatosensation). It turns out that this notion of five
senses is oversimplified. We also have sensory systems that provide information about balance (the
vestibular sense), body position and movement (proprioception and kinesthesia), pain (nociception), and
temperature (thermoception).

The sensitivity of a given sensory system to the relevant stimuli can be expressed as an absolute threshold.
Absolute threshold refers to the minimum amount of stimulus energy that must be present for the
stimulus to be detected 50% of the time. Another way to think about this is by asking how dim can a light
be or how soft can a sound be and still be detected half of the time. The sensitivity of our sensory receptors
can be quite amazing. It has been estimated that on a clear night, the most sensitive sensory cells in the
back of the eye can detect a candle flame 30 miles away (Okawa & Sampath, 2007). Under quiet conditions,
the hair cells (the receptor cells of the inner ear) can detect the tick of a clock 20 feet away (Galanter, 1962).

It is also possible for us to get messages that are presented below the threshold for conscious
awareness—these are called subliminal messages. A stimulus reaches a physiological threshold when it
is strong enough to excite sensory receptors and send nerve impulses to the brain: This is an absolute
threshold. A message below that threshold is said to be subliminal: We receive it, but we are not
consciously aware of it. Over the years there has been a great deal of speculation about the use of
subliminal messages in advertising, rock music, and self-help audio programs. Research evidence shows
that in laboratory settings, people can process and respond to information outside of awareness. But
this does not mean that we obey these messages like zombies; in fact, hidden messages have little effect
on behavior outside the laboratory (Kunst-Wilson & Zajonc, 1980; Rensink, 2004; Nelson, 2008; Radel,
Sarrazin, Legrain, & Gobancé, 2009; Loersch, Durso, & Petty, 2013).

Absolute thresholds are generally measured under incredibly controlled conditions in situations that are
optimal for sensitivity. Sometimes, we are more interested in how much difference in stimuli is required
to detect a difference between them. This is known as the just noticeable difference (jnd) or difference
threshold. Unlike the absolute threshold, the difference threshold changes depending on the stimulus
intensity. As an example, imagine yourself in a very dark movie theater. If an audience member were
to receive a text message on her cell phone which caused her screen to light up, chances are that many
people would notice the change in illumination in the theater. However, if the same thing happened in
a brightly lit arena during a basketball game, very few people would notice. The cell phone brightness
does not change, but its ability to be detected as a change in illumination varies dramatically between the
two contexts. Ernst Weber proposed this theory of change in difference threshold in the 1830s, and it has
become known as Weber’s law: The difference threshold is a constant fraction of the original stimulus, as

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the example illustrates.

PERCEPTION
While our sensory receptors are constantly collecting information from the environment, it is ultimately
how we interpret that information that affects how we interact with the world. Perception refers to the
way sensory information is organized, interpreted, and consciously experienced. Perception involves both
bottom-up and top-down processing. Bottom-up processing refers to the fact that perceptions are built
from sensory input. On the other hand, how we interpret those sensations is influenced by our available
knowledge, our experiences, and our thoughts. This is called top-down processing.

One way to think of this concept is that sensation is a physical process, whereas perception is
psychological. For example, upon walking into a kitchen and smelling the scent of baking cinnamon rolls,
the sensation is the scent receptors detecting the odor of cinnamon, but the perception may be “Mmm, this
smells like the bread Grandma used to bake when the family gathered for holidays.”

Although our perceptions are built from sensations, not all sensations result in perception. In fact, we often
don’t perceive stimuli that remain relatively constant over prolonged periods of time. This is known as
sensory adaptation. Imagine entering a classroom with an old analog clock. Upon first entering the room,
you can hear the ticking of the clock; as you begin to engage in conversation with classmates or listen
to your professor greet the class, you are no longer aware of the ticking. The clock is still ticking, and
that information is still affecting sensory receptors of the auditory system. The fact that you no longer
perceive the sound demonstrates sensory adaptation and shows that while closely associated,

sensation

and perception are different.

There is another factor that affects sensation and perception: attention. Attention plays a significant role
in determining what is sensed versus what is perceived. Imagine you are at a party full of music, chatter,
and laughter. You get involved in an interesting conversation with a friend, and you tune out all the
background noise. If someone interrupted you to ask what song had just finished playing, you would
probably be unable to answer that question.

See for yourself how inattentional blindness works by checking out this selective
attention test (http://openstaxcollege.org/l/blindness) from Simons and Chabris
(1999).

One of the most interesting demonstrations of how important attention is in determining our perception of
the environment occurred in a famous study conducted by Daniel Simons and Christopher Chabris (1999).
In this study, participants watched a video of people dressed in black and white passing basketballs.
Participants were asked to count the number of times the team in white passed the ball. During the video,
a person dressed in a black gorilla costume walks among the two teams. You would think that someone
would notice the gorilla, right? Nearly half of the people who watched the video didn’t notice the gorilla at
all, despite the fact that he was clearly visible for nine seconds. Because participants were so focused on the
number of times the white team was passing the ball, they completely tuned out other visual information.
Failure to notice something that is completely visible because of a lack of attention is called inattentional
blindness.

In a similar experiment, researchers tested inattentional blindness by asking participants to observe
images moving across a computer screen. They were instructed to focus on either white or black objects,
disregarding the other color. When a red cross passed across the screen, about one third of subjects did not

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notice it (Figure 5.2) (Most, Simons, Scholl, & Chabris, 2000).

Figure 5.2 Nearly one third of participants in a study did not notice that a red cross passed on the screen because
their attention was focused on the black or white figures. (credit: Cory Zanker)

Motivation can also affect perception. Have you ever been expecting a really important phone call and,
while taking a shower, you think you hear the phone ringing, only to discover that it is not? If so, then
you have experienced how motivation to detect a meaningful stimulus can shift our ability to discriminate
between a true sensory stimulus and background noise. The ability to identify a stimulus when it is
embedded in a distracting background is called signal detection theory. This might also explain why a
mother is awakened by a quiet murmur from her baby but not by other sounds that occur while she is
asleep. Signal detection theory has practical applications, such as increasing air traffic controller accuracy.
Controllers need to be able to detect planes among many signals (blips) that appear on the radar screen
and follow those planes as they move through the sky. In fact, the original work of the researcher who
developed signal detection theory was focused on improving the sensitivity of air traffic controllers to
plane blips (Swets, 1964).

Our perceptions can also be affected by our beliefs, values, prejudices, expectations, and life experiences.
As you will see later in this chapter, individuals who are deprived of the experience of binocular vision
during critical periods of development have trouble perceiving depth (Fawcett, Wang, & Birch, 2005). The
shared experiences of people within a given cultural context can have pronounced effects on perception.
For example, Marshall Segall, Donald Campbell, and Melville Herskovits (1963) published the results of a
multinational study in which they demonstrated that individuals from Western cultures were more prone
to experience certain types of visual illusions than individuals from non-Western cultures, and vice versa.
One such illusion that Westerners were more likely to experience was the Müller-Lyer illusion (Figure
5.3): The lines appear to be different lengths, but they are actually the same length.

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Figure 5.3 In the Müller-Lyer illusion, lines appear to be different lengths although they are identical. (a) Arrows at
the ends of lines may make the line on the right appear longer, although the lines are the same length. (b) When
applied to a three-dimensional image, the line on the right again may appear longer although both black lines are the
same length.

These perceptual differences were consistent with differences in the types of environmental features
experienced on a regular basis by people in a given cultural context. People in Western cultures, for
example, have a perceptual context of buildings with straight lines, what Segall’s study called a
carpentered world (Segall et al., 1966). In contrast, people from certain non-Western cultures with an
uncarpentered view, such as the Zulu of South Africa, whose villages are made up of round huts arranged
in circles, are less susceptible to this illusion (Segall et al., 1999). It is not just vision that is affected
by cultural factors. Indeed, research has demonstrated that the ability to identify an odor, and rate its
pleasantness and its intensity, varies cross-culturally (Ayabe-Kanamura, Saito, Distel, Martínez-Gómez, &
Hudson, 1998).

Children described as thrill seekers are more likely to show taste preferences for intense sour flavors (Liem,
Westerbeek, Wolterink, Kok, & de Graaf, 2004), which suggests that basic aspects of personality might
affect perception. Furthermore, individuals who hold positive attitudes toward reduced-fat foods are more
likely to rate foods labeled as reduced fat as tasting better than people who have less positive attitudes
about these products (Aaron, Mela, & Evans, 1994).

5.2 Waves and Wavelengths
Learning Objectives

By the end of this section, you will be able to:
• Describe important physical features of wave forms
• Show how physical properties of light waves are associated with perceptual experience
• Show how physical properties of sound waves are associated with perceptual experience

Visual and auditory stimuli both occur in the form of waves. Although the two stimuli are very different in
terms of composition, wave forms share similar characteristics that are especially important to our visual
and auditory perceptions. In this section, we describe the physical properties of the waves as well as the
perceptual experiences associated with them.

AMPLITUDE AND WAVELENGTH
Two physical characteristics of a wave are amplitude and wavelength (Figure 5.4). The amplitude of a

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wave is the height of a wave as measured from the highest point on the wave (peak or crest) to the lowest
point on the wave (trough). Wavelength refers to the length of a wave from one peak to the next.

Figure 5.4 The amplitude or height of a wave is measured from the peak to the trough. The wavelength is measured
from peak to peak.

Wavelength is directly related to the frequency of a given wave form. Frequency refers to the number of
waves that pass a given point in a given time period and is often expressed in terms of hertz (Hz), or cycles
per second. Longer wavelengths will have lower frequencies, and shorter wavelengths will have higher
frequencies (Figure 5.5).

Figure 5.5 This figure illustrates waves of differing wavelengths/frequencies. At the top of the figure, the red wave
has a long wavelength/short frequency. Moving from top to bottom, the wavelengths decrease and frequencies
increase.

LIGHT WAVES
The visible spectrum is the portion of the larger electromagnetic spectrum that we can see. As Figure 5.6
shows, the electromagnetic spectrum encompasses all of the electromagnetic radiation that occurs in our
environment and includes gamma rays, x-rays, ultraviolet light, visible light, infrared light, microwaves,
and radio waves. The visible spectrum in humans is associated with wavelengths that range from 380 to
740 nm—a very small distance, since a nanometer (nm) is one billionth of a meter. Other species can detect
other portions of the electromagnetic spectrum. For instance, honeybees can see light in the ultraviolet
range (Wakakuwa, Stavenga, & Arikawa, 2007), and some snakes can detect infrared radiation in addition
to more traditional visual light cues (Chen, Deng, Brauth, Ding, & Tang, 2012; Hartline, Kass, & Loop,
1978).

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Figure 5.6 Light that is visible to humans makes up only a small portion of the electromagnetic spectrum.

In humans, light wavelength is associated with perception of color (Figure 5.7). Within the visible
spectrum, our experience of red is associated with longer wavelengths, greens are intermediate, and blues
and violets are shorter in wavelength. (An easy way to remember this is the mnemonic ROYGBIV: red,
orange, yellow, green, blue, indigo, violet.) The amplitude of light waves is associated with our experience
of brightness or intensity of color, with larger amplitudes appearing brighter.

Figure 5.7 Different wavelengths of light are associated with our perception of different colors. (credit: modification
of work by Johannes Ahlmann)

SOUND WAVES
Like light waves, the physical properties of sound waves are associated with various aspects of our
perception of sound. The frequency of a sound wave is associated with our perception of that sound’s
pitch. High-frequency sound waves are perceived as high-pitched sounds, while low-frequency sound
waves are perceived as low-pitched sounds. The audible range of sound frequencies is between 20 and
20000 Hz, with greatest sensitivity to those frequencies that fall in the middle of this range.

As was the case with the visible spectrum, other species show differences in their audible ranges. For
instance, chickens have a very limited audible range, from 125 to 2000 Hz. Mice have an audible range
from 1000 to 91000 Hz, and the beluga whale’s audible range is from 1000 to 123000 Hz. Our pet dogs and
cats have audible ranges of about 70–45000 Hz and 45–64000 Hz, respectively (Strain, 2003).

The loudness of a given sound is closely associated with the amplitude of the sound wave. Higher
amplitudes are associated with louder sounds. Loudness is measured in terms of decibels (dB), a
logarithmic unit of sound intensity. A typical conversation would correlate with 60 dB; a rock concert
might check in at 120 dB (Figure 5.8). A whisper 5 feet away or rustling leaves are at the low end of our
hearing range; sounds like a window air conditioner, a normal conversation, and even heavy traffic or
a vacuum cleaner are within a tolerable range. However, there is the potential for hearing damage from

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about 80 dB to 130 dB: These are sounds of a food processor, power lawnmower, heavy truck (25 feet
away), subway train (20 feet away), live rock music, and a jackhammer. The threshold for pain is about 130
dB, a jet plane taking off or a revolver firing at close range (Dunkle, 1982).

Figure 5.8 This figure illustrates the loudness of common sounds. (credit “planes”: modification of work by Max
Pfandl; credit “crowd”: modification of work by Christian Holmér; credit “blender”: modification of work by Jo Brodie;
credit “car”: modification of work by NRMA New Cars/Flickr; credit “talking”: modification of work by Joi Ito; credit
“leaves”: modification of work by Aurelijus Valeiša)

Although wave amplitude is generally associated with loudness, there is some interaction between
frequency and amplitude in our perception of loudness within the audible range. For example, a 10 Hz
sound wave is inaudible no matter the amplitude of the wave. A 1000 Hz sound wave, on the other hand,
would vary dramatically in terms of perceived loudness as the amplitude of the wave increased.

Watch this brief video (http://openstaxcollege.org/l/frequency) demonstrating
how frequency and amplitude interact in our perception of loudness.

Of course, different musical instruments can play the same musical note at the same level of loudness, yet
they still sound quite different. This is known as the timbre of a sound. Timbre refers to a sound’s purity,
and it is affected by the complex interplay of frequency, amplitude, and timing of sound waves.

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5.3 Vision
Learning Objectives

By the end of this section, you will be able to:
• Describe the basic anatomy of the visual system
• Discuss how rods and cones contribute to different aspects of vision
• Describe how monocular and binocular cues are used in the perception of depth

The visual system constructs a mental representation of the world around us (Figure 5.9). This contributes
to our ability to successfully navigate through physical space and interact with important individuals and
objects in our environments. This section will provide an overview of the basic anatomy and function of
the visual system. In addition, we will explore our ability to perceive color and depth.

Figure 5.9 Our eyes take in sensory information that helps us understand the world around us. (credit “top left”:
modification of work by “rajkumar1220″/Flickr”; credit “top right”: modification of work by Thomas Leuthard; credit
“middle left”: modification of work by Demietrich Baker; credit “middle right”: modification of work by
“kaybee07″/Flickr; credit “bottom left”: modification of work by “Isengardt”/Flickr; credit “bottom right”: modification of
work by Willem Heerbaart)

ANATOMY OF THE VISUAL SYSTEM
The eye is the major sensory organ involved in vision (Figure 5.10). Light waves are transmitted across the
cornea and enter the eye through the pupil. The cornea is the transparent covering over the eye. It serves
as a barrier between the inner eye and the outside world, and it is involved in focusing light waves that
enter the eye. The pupil is the small opening in the eye through which light passes, and the size of the
pupil can change as a function of light levels as well as emotional arousal. When light levels are low, the
pupil will become dilated, or expanded, to allow more light to enter the eye. When light levels are high,
the pupil will constrict, or become smaller, to reduce the amount of light that enters the eye. The pupil’s
size is controlled by muscles that are connected to the iris, which is the colored portion of the eye.

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Figure 5.10 The anatomy of the eye is illustrated in this diagram.

After passing through the pupil, light crosses the lens, a curved, transparent structure that serves to
provide additional focus. The lens is attached to muscles that can change its shape to aid in focusing
light that is reflected from near or far objects. In a normal-sighted individual, the lens will focus images
perfectly on a small indentation in the back of the eye known as the fovea, which is part of the retina, the
light-sensitive lining of the eye. The fovea contains densely packed specialized photoreceptor cells (Figure
5.11). These photoreceptor cells, known as cones, are light-detecting cells. The cones are specialized types
of photoreceptors that work best in bright light conditions. Cones are very sensitive to acute detail and
provide tremendous spatial resolution. They also are directly involved in our ability to perceive color.

While cones are concentrated in the fovea, where images tend to be focused, rods, another type of
photoreceptor, are located throughout the remainder of the retina. Rods are specialized photoreceptors
that work well in low light conditions, and while they lack the spatial resolution and color function of the
cones, they are involved in our vision in dimly lit environments as well as in our perception of movement
on the periphery of our visual field.

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Figure 5.11 The two types of photoreceptors are shown in this image. Rods are colored green and cones are blue.

We have all experienced the different sensitivities of rods and cones when making the transition from
a brightly lit environment to a dimly lit environment. Imagine going to see a blockbuster movie on a
clear summer day. As you walk from the brightly lit lobby into the dark theater, you notice that you
immediately have difficulty seeing much of anything. After a few minutes, you begin to adjust to the
darkness and can see the interior of the theater. In the bright environment, your vision was dominated
primarily by cone activity. As you move to the dark environment, rod activity dominates, but there is a
delay in transitioning between the phases. If your rods do not transform light into nerve impulses as easily
and efficiently as they should, you will have difficulty seeing in dim light, a condition known as night
blindness.

Rods and cones are connected (via several interneurons) to retinal ganglion cells. Axons from the retinal
ganglion cells converge and exit through the back of the eye to form the optic nerve. The optic nerve carries
visual information from the retina to the brain. There is a point in the visual field called the blind spot:
Even when light from a small object is focused on the blind spot, we do not see it. We are not consciously
aware of our blind spots for two reasons: First, each eye gets a slightly different view of the visual field;
therefore, the blind spots do not overlap. Second, our visual system fills in the blind spot so that although
we cannot respond to visual information that occurs in that portion of the visual field, we are also not
aware that information is missing.

The optic nerve from each eye merges just below the brain at a point called the optic chiasm. As Figure
5.12 shows, the optic chiasm is an X-shaped structure that sits just below the cerebral cortex at the front of
the brain. At the point of the optic chiasm, information from the right visual field (which comes from both
eyes) is sent to the left side of the brain, and information from the left visual field is sent to the right side
of the brain.

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Figure 5.12 This illustration shows the optic chiasm at the front of the brain and the pathways to the occipital lobe at
the back of the brain, where visual sensations are processed into meaningful perceptions.

Once inside the brain, visual information is sent via a number of structures to the occipital lobe at the
back of the brain for processing. Visual information might be processed in parallel pathways which can
generally be described as the “what pathway” and the “where/how” pathway. The “what pathway”
is involved in object recognition and identification, while the “where/how pathway” is involved with
location in space and how one might interact with a particular visual stimulus (Milner & Goodale, 2008;
Ungerleider & Haxby, 1994). For example, when you see a ball rolling down the street, the “what pathway”
identifies what the object is, and the “where/how pathway” identifies its location or movement in space.

COLOR AND DEPTH PERCEPTION
We do not see the world in black and white; neither do we see it as two-dimensional (2-D) or flat (just
height and width, no depth). Let’s look at how color vision works and how we perceive three dimensions
(height, width, and depth).

Color Vision
Normal-sighted individuals have three different types of cones that mediate color vision. Each of these
cone types is maximally sensitive to a slightly different wavelength of light. According to the trichromatic
theory of color vision, shown in Figure 5.13, all colors in the spectrum can be produced by combining
red, green, and blue. The three types of cones are each receptive to one of the colors.

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Figure 5.13 This figure illustrates the different sensitivities for the three cone types found in a normal-sighted
individual. (credit: modification of work by Vanessa Ezekowitz)

The trichromatic theory of color vision is not the only theory—another major theory of color vision is
known as the opponent-process theory. According to this theory, color is coded in opponent pairs: black-
white, yellow-blue, and green-red. The basic idea is that some cells of the visual system are excited
by one of the opponent colors and inhibited by the other. So, a cell that was excited by wavelengths
associated with green would be inhibited by wavelengths associated with red, and vice versa. One of
the implications of opponent processing is that we do not experience greenish-reds or yellowish-blues
as colors. Another implication is that this leads to the experience of negative afterimages. An

afterimage

describes the continuation of a visual sensation after removal of the stimulus. For example, when you stare
briefly at the sun and then look away from it, you may still perceive a spot of light although the stimulus
(the sun) has been removed. When color is involved in the stimulus, the color pairings identified in the
opponent-process theory lead to a negative afterimage. You can test this concept using the flag in Figure
5.14.

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Figure 5.14 Stare at the white dot for 30–60 seconds and then move your eyes to a blank piece of white paper.
What do you see? This is known as a negative afterimage, and it provides empirical support for the opponent-process
theory of color vision.

But these two theories—the trichromatic theory of color vision and the opponent-process theory—are not
mutually exclusive. Research has shown that they just apply to different levels of the nervous system. For
visual processing on the retina, trichromatic theory applies: the cones are responsive to three different
wavelengths that represent red, blue, and green. But once the signal moves past the retina on its way to
the brain, the cells respond in a way consistent with opponent-process theory (Land, 1959; Kaiser, 1997).

Watch this video (http://openstaxcollege.org/l/colorvision) to see the first part of
a documentary explaining color vision in more detail.

Depth Perception
Our ability to perceive spatial relationships in three-dimensional (3-D) space is known as depth
perception. With depth perception, we can describe things as being in front, behind, above, below, or to
the side of other things.

Our world is three-dimensional, so it makes sense that our mental representation of the world has three-
dimensional properties. We use a variety of cues in a visual scene to establish our sense of depth. Some of
these are binocular cues, which means that they rely on the use of both eyes. One example of a binocular
depth cue is binocular disparity, the slightly different view of the world that each of our eyes receives. To
experience this slightly different view, do this simple exercise: extend your arm fully and extend one of
your fingers and focus on that finger. Now, close your left eye without moving your head, then open your
left eye and close your right eye without moving your head. You will notice that your finger seems to shift
as you alternate between the two eyes because of the slightly different view each eye has of your finger.

A 3-D movie works on the same principle: the special glasses you wear allow the two slightly different
images projected onto the screen to be seen separately by your left and your right eye. As your brain
processes these images, you have the illusion that the leaping animal or running person is coming right
toward you.

Although we rely on binocular cues to experience depth in our 3-D world, we can also perceive depth in

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2-D arrays. Think about all the paintings and photographs you have seen. Generally, you pick up on depth
in these images even though the visual stimulus is 2-D. When we do this, we are relying on a number of
monocular cues, or cues that require only one eye. If you think you can’t see depth with one eye, note
that you don’t bump into things when using only one eye while walking—and, in fact, we have more
monocular cues than binocular cues.

An example of a monocular cue would be what is known as linear perspective. Linear perspective refers to
the fact that we perceive depth when we see two parallel lines that seem to converge in an image (Figure
5.15). Some other monocular depth cues are interposition, the partial overlap of objects, and the relative
size and closeness of images to the horizon.

Figure 5.15 We perceive depth in a two-dimensional figure like this one through the use of monocular cues like
linear perspective, like the parallel lines converging as the road narrows in the distance. (credit: Marc Dalmulder)

Stereoblindness

Bruce Bridgeman was born with an extreme case of lazy eye that resulted in him being stereoblind, or unable
to respond to binocular cues of depth. He relied heavily on monocular depth cues, but he never had a true
appreciation of the 3-D nature of the world around him. This all changed one night in 2012 while Bruce was
seeing a movie with his wife.

The movie the couple was going to see was shot in 3-D, and even though he thought it was a waste of money,
Bruce paid for the 3-D glasses when he purchased his ticket. As soon as the film began, Bruce put on the
glasses and experienced something completely new. For the first time in his life he appreciated the true depth
of the world around him. Remarkably, his ability to perceive depth persisted outside of the movie theater.

There are cells in the nervous system that respond to binocular depth cues. Normally, these cells require
activation during early development in order to persist, so experts familiar with Bruce’s case (and others like
his) assume that at some point in his development, Bruce must have experienced at least a fleeting moment of
binocular vision. It was enough to ensure the survival of the cells in the visual system tuned to binocular cues.
The mystery now is why it took Bruce nearly 70 years to have these cells activated (Peck, 2012).

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5.4 Hearing
Learning Objectives

By the end of this section, you will be able to:
• Describe the basic anatomy and function of the auditory system
• Explain how we encode and perceive

pitch

• Discuss how we localize sound

Our auditory system converts pressure waves into meaningful sounds. This translates into our ability
to hear the sounds of nature, to appreciate the beauty of music, and to communicate with one another
through spoken language. This section will provide an overview of the basic anatomy and function of the
auditory system. It will include a discussion of how the sensory stimulus is translated into neural impulses,
where in the brain that information is processed, how we perceive pitch, and how we know where sound
is coming from.

ANATOMY OF THE AUDITORY SYSTEM
The ear can be separated into multiple sections. The outer ear includes the pinna, which is the visible
part of the ear that protrudes from our heads, the auditory canal, and the tympanic membrane, or
eardrum. The middle ear contains three tiny bones known as the ossicles, which are named the

malleus

(or hammer), incus (or anvil), and the stapes (or stirrup). The inner ear contains the semi-circular canals,
which are involved in balance and movement (the vestibular sense), and the cochlea. The cochlea is a fluid-
filled, snail-shaped structure that contains the sensory receptor cells (hair cells) of the auditory system
(Figure 5.16).

Figure 5.16 The ear is divided into outer (pinna and tympanic membrane), middle (the three ossicles: malleus,
incus, and stapes), and inner (cochlea and basilar membrane) divisions.

Sound waves travel along the auditory canal and strike the tympanic membrane, causing it to vibrate. This
vibration results in movement of the three ossicles. As the ossicles move, the stapes presses into a thin
membrane of the cochlea known as the oval window. As the stapes presses into the oval window, the fluid
inside the cochlea begins to move, which in turn stimulates hair cells, which are auditory receptor cells of
the inner ear embedded in the basilar membrane. The basilar membrane is a thin strip of tissue within the
cochlea.

The activation of hair cells is a mechanical process: the stimulation of the hair cell ultimately leads to

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activation of the cell. As hair cells become activated, they generate neural impulses that travel along
the auditory nerve to the brain. Auditory information is shuttled to the inferior colliculus, the medial
geniculate nucleus of the thalamus, and finally to the auditory cortex in the temporal lobe of the brain
for processing. Like the visual system, there is also evidence suggesting that information about auditory
recognition and localization is processed in parallel streams (Rauschecker & Tian, 2000; Renier et al., 2009).

PITCH PERCEPTION
Different frequencies of sound waves are associated with differences in our perception of the pitch of those
sounds. Low-frequency sounds are lower pitched, and high-frequency sounds are higher pitched. How
does the auditory system differentiate among various pitches?

Several theories have been proposed to account for pitch perception. We’ll discuss two of them here:
temporal theory and place theory. The temporal theory of pitch perception asserts that frequency is coded
by the activity level of a sensory neuron. This would mean that a given hair cell would fire action potentials
related to the frequency of the sound wave. While this is a very intuitive explanation, we detect such a
broad range of frequencies (20–20,000 Hz) that the frequency of action potentials fired by hair cells cannot
account for the entire range. Because of properties related to sodium channels on the neuronal membrane
that are involved in action potentials, there is a point at which a cell cannot fire any faster (Shamma, 2001).

The place theory of pitch perception suggests that different portions of the basilar membrane are sensitive
to sounds of different frequencies. More specifically, the base of the basilar membrane responds best to
high frequencies and the tip of the basilar membrane responds best to low frequencies. Therefore, hair
cells that are in the base portion would be labeled as high-pitch receptors, while those in the tip of basilar
membrane would be labeled as low-pitch receptors (Shamma, 2001).

In reality, both theories explain different aspects of pitch perception. At frequencies up to about 4000 Hz,
it is clear that both the rate of action potentials and place contribute to our perception of pitch. However,
much higher frequency sounds can only be encoded using place cues (Shamma, 2001).

SOUND LOCALIZATION
The ability to locate sound in our environments is an important part of hearing. Localizing sound could be
considered similar to the way that we perceive depth in our visual fields. Like the monocular and binocular
cues that provided information about depth, the auditory system uses both monaural (one-eared) and
binaural (two-eared) cues to localize sound.

Each pinna interacts with incoming sound waves differently, depending on the sound’s source relative to
our bodies. This interaction provides a monaural cue that is helpful in locating sounds that occur above or
below and in front or behind us. The sound waves received by your two ears from sounds that come from
directly above, below, in front, or behind you would be identical; therefore, monaural cues are essential
(Grothe, Pecka, & McAlpine, 2010).

Binaural cues, on the other hand, provide information on the location of a sound along a horizontal axis
by relying on differences in patterns of vibration of the eardrum between our two ears. If a sound comes
from an off-center location, it creates two types of binaural cues: interaural level differences and interaural
timing differences. Interaural level difference refers to the fact that a sound coming from the right side of
your body is more intense at your right ear than at your left ear because of the attenuation of the sound
wave as it passes through your head. Interaural timing difference refers to the small difference in the
time at which a given sound wave arrives at each ear (Figure 5.17). Certain brain areas monitor these
differences to construct where along a horizontal axis a sound originates (Grothe et al., 2010).

Chapter 5 | Sensation and Perception 165

Figure 5.17 Localizing sound involves the use of both monaural and binaural cues. (credit “plane”: modification of
work by Max Pfandl)

HEARING LOSS
Deafness is the partial or complete inability to hear. Some people are born deaf, which is known as
congenital deafness. Many others begin to suffer from conductive hearing loss because of age, genetic
predisposition, or environmental effects, including exposure to extreme noise (noise-induced hearing loss,
as shown in Figure 5.18), certain illnesses (such as measles or mumps), or damage due to toxins (such as
those found in certain solvents and metals).

Figure 5.18 Environmental factors that can lead to conductive hearing loss include regular exposure to loud music
or construction equipment. (a) Rock musicians and (b) construction workers are at risk for this type of hearing loss.
(credit a: modification of work by Kenny Sun; credit b: modification of work by Nick Allen)

Given the mechanical nature by which the sound wave stimulus is transmitted from the eardrum through
the ossicles to the oval window of the cochlea, some degree of hearing loss is inevitable. With conductive
hearing loss, hearing problems are associated with a failure in the vibration of the eardrum and/or
movement of the ossicles. These problems are often dealt with through devices like hearing aids that
amplify incoming sound waves to make vibration of the eardrum and movement of the ossicles more likely

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to occur.

When the hearing problem is associated with a failure to transmit neural signals from the cochlea to the
brain, it is called sensorineural hearing loss. One disease that results in sensorineural hearing loss is
Ménière’s disease. Although not well understood, Ménière’s disease results in a degeneration of inner ear
structures that can lead to hearing loss, tinnitus (constant ringing or buzzing), vertigo (a sense of spinning),
and an increase in pressure within the inner ear (Semaan & Megerian, 2011). This kind of loss cannot be
treated with hearing aids, but some individuals might be candidates for a cochlear implant as a treatment
option. Cochlear implants are electronic devices that consist of a microphone, a speech processor, and
an electrode array. The device receives incoming sound information and directly stimulates the auditory
nerve to transmit information to the brain.

Watch this video (http://www.youtube.com/watch?v=AqXBrKwB96E) describe
cochlear implant surgeries and how they work.

Deaf Culture

In the United States and other places around the world, deaf people have their own language, schools, and
customs. This is called deaf culture. In the United States, deaf individuals often communicate using American
Sign Language (ASL); ASL has no verbal component and is based entirely on visual signs and gestures. The
primary mode of communication is signing. One of the values of deaf culture is to continue traditions like using
sign language rather than teaching deaf children to try to speak, read lips, or have cochlear implant surgery.

When a child is diagnosed as deaf, parents have difficult decisions to make. Should the child be enrolled in
mainstream schools and taught to verbalize and read lips? Or should the child be sent to a school for deaf
children to learn ASL and have significant exposure to deaf culture? Do you think there might be differences in
the way that parents approach these decisions depending on whether or not they are also deaf?

5.5 The Other Senses
Learning Objectives

By the end of this section, you will be able to:
• Describe the basic functions of the chemical senses
• Explain the basic functions of the somatosensory, nociceptive, and thermoceptive sensory

systems

• Describe the basic functions of the vestibular, proprioceptive, and kinesthetic sensory

systems

Vision and hearing have received an incredible amount of attention from researchers over the years.
While there is still much to be learned about how these sensory systems work, we have a much better
understanding of them than of our other sensory modalities. In this section, we will explore our chemical

LINK TO LEARNING

WHAT DO YOU THINK?

Chapter 5 | Sensation and Perception 167

senses (taste and smell) and our body senses (touch, temperature, pain, balance, and body position).

THE CHEMICAL SENSES
Taste (gustation) and smell (olfaction) are called chemical senses because both have sensory receptors that
respond to molecules in the food we eat or in the air we breathe. There is a pronounced interaction between
our chemical senses. For example, when we describe the flavor of a given food, we are really referring to
both gustatory and olfactory properties of the food working in combination.

Taste (Gustation)
You have learned since elementary school that there are four basic groupings of taste: sweet, salty, sour,
and bitter. Research demonstrates, however, that we have at least six taste groupings. Umami is our fifth
taste. Umami is actually a Japanese word that roughly translates to yummy, and it is associated with
a taste for monosodium glutamate (Kinnamon & Vandenbeuch, 2009). There is also a growing body of
experimental evidence suggesting that we possess a taste for the fatty content of a given food (Mizushige,
Inoue, & Fushiki, 2007).

Molecules from the food and beverages we consume dissolve in our saliva and interact with taste receptors
on our tongue and in our mouth and throat. Taste buds are formed by groupings of taste receptor cells
with hair-like extensions that protrude into the central pore of the taste bud (Figure 5.19). Taste buds
have a life cycle of ten days to two weeks, so even destroying some by burning your tongue won’t have
any long-term effect; they just grow right back. Taste molecules bind to receptors on this extension and
cause chemical changes within the sensory cell that result in neural impulses being transmitted to the brain
via different nerves, depending on where the receptor is located. Taste information is transmitted to the
medulla, thalamus, and limbic system, and to the gustatory cortex, which is tucked underneath the overlap
between the frontal and temporal lobes (Maffei, Haley, & Fontanini, 2012; Roper, 2013).

Figure 5.19 (a) Taste buds are composed of a number of individual taste receptors cells that transmit information to
nerves. (b) This micrograph shows a close-up view of the tongue’s surface. (credit a: modification of work by Jonas
Töle; credit b: scale-bar data from Matt Russell)

Smell (Olfaction)
Olfactory receptor cells are located in a mucous membrane at the top of the nose. Small hair-like
extensions from these receptors serve as the sites for odor molecules dissolved in the mucus to interact
with chemical receptors located on these extensions (Figure 5.20). Once an odor molecule has bound a
given receptor, chemical changes within the cell result in signals being sent to the olfactory bulb: a bulb-

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like structure at the tip of the frontal lobe where the olfactory nerves begin. From the olfactory bulb,
information is sent to regions of the limbic system and to the primary olfactory cortex, which is located
very near the gustatory cortex (Lodovichi & Belluscio, 2012; Spors et al., 2013).

Figure 5.20 Olfactory receptors are the hair-like parts that extend from the olfactory bulb into the mucous membrane
of the nasal cavity.

There is tremendous variation in the sensitivity of the olfactory systems of different species. We often think
of dogs as having far superior olfactory systems than our own, and indeed, dogs can do some remarkable
things with their noses. There is some evidence to suggest that dogs can “smell” dangerous drops in blood
glucose levels as well as cancerous tumors (Wells, 2010). Dogs’ extraordinary olfactory abilities may be
due to the increased number of functional genes for olfactory receptors (between 800 and 1200), compared
to the fewer than 400 observed in humans and other primates (Niimura & Nei, 2007).

Many species respond to chemical messages, known as pheromones, sent by another individual (Wysocki
& Preti, 2004). Pheromonal communication often involves providing information about the reproductive
status of a potential mate. So, for example, when a female rat is ready to mate, she secretes pheromonal
signals that draw attention from nearby male rats. Pheromonal activation is actually an important
component in eliciting sexual behavior in the male rat (Furlow, 1996, 2012; Purvis & Haynes, 1972; Sachs,
1997). There has also been a good deal of research (and controversy) about pheromones in humans
(Comfort, 1971; Russell, 1976; Wolfgang-Kimball, 1992; Weller, 1998).

TOUCH, THERMOCEPTION, AND NOCICEPTION
A number of receptors are distributed throughout the skin to respond to various touch-related stimuli
(Figure 5.21). These receptors include Meissner’s corpuscles, Pacinian corpuscles, Merkel’s disks, and
Ruffini corpuscles. Meissner’s corpuscles respond to pressure and lower frequency vibrations, and
Pacinian corpuscles detect transient pressure and higher frequency vibrations. Merkel’s disks respond to
light pressure, while Ruffini corpuscles detect stretch (Abraira & Ginty, 2013).

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Figure 5.21 There are many types of sensory receptors located in the skin, each attuned to specific touch-related
stimuli.

In addition to the receptors located in the skin, there are also a number of free nerve endings that
serve sensory functions. These nerve endings respond to a variety of different types of touch-related
stimuli and serve as sensory receptors for both thermoception (temperature perception) and

nociception

(a signal indicating potential harm and maybe pain) (Garland, 2012; Petho & Reeh, 2012; Spray, 1986).
Sensory information collected from the receptors and free nerve endings travels up the spinal cord and is
transmitted to regions of the medulla, thalamus, and ultimately to somatosensory cortex, which is located
in the postcentral gyrus of the parietal lobe.

Pain Perception
Pain is an unpleasant experience that involves both physical and psychological components. Feeling pain
is quite adaptive because it makes us aware of an injury, and it motivates us to remove ourselves from the
cause of that injury. In addition, pain also makes us less likely to suffer additional injury because we will
be gentler with our injured body parts.

Generally speaking, pain can be considered to be neuropathic or inflammatory in nature. Pain that signals
some type of tissue damage is known as inflammatory pain. In some situations, pain results from damage
to neurons of either the peripheral or central nervous system. As a result, pain signals that are sent to the
brain get exaggerated. This type of pain is known as neuropathic pain. Multiple treatment options for pain
relief range from relaxation therapy to the use of analgesic medications to deep brain stimulation. The most
effective treatment option for a given individual will depend on a number of considerations, including the
severity and persistence of the pain and any medical/psychological conditions.

Some individuals are born without the ability to feel pain. This very rare genetic disorder is known as
congenital insensitivity to pain (or congenital analgesia). While those with congenital analgesia can
detect differences in temperature and pressure, they cannot experience pain. As a result, they often suffer
significant injuries. Young children have serious mouth and tongue injuries because they have bitten
themselves repeatedly. Not surprisingly, individuals suffering from this disorder have much shorter life
expectancies due to their injuries and secondary infections of injured sites (U.S. National Library of
Medicine, 2013).

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Watch this video (http://openstaxcollege.org/l/congenital) to learn more about
congenital insensitivity to pain.

THE VESTIBULAR SENSE, PROPRIOCEPTION, AND KINESTHESIA
The vestibular sense contributes to our ability to maintain balance and body posture. As Figure 5.22
shows, the major sensory organs (utricle, saccule, and the three semicircular canals) of this system are
located next to the cochlea in the inner ear. The vestibular organs are fluid-filled and have hair cells, similar
to the ones found in the auditory system, which respond to movement of the head and gravitational forces.
When these hair cells are stimulated, they send signals to the brain via the vestibular nerve. Although we
may not be consciously aware of our vestibular system’s sensory information under normal circumstances,
its importance is apparent when we experience motion sickness and/or dizziness related to infections of
the inner ear (Khan & Chang, 2013).

Figure 5.22 The major sensory organs of the vestibular system are located next to the cochlea in the inner ear.
These include the utricle, saccule, and the three semicircular canals (posterior, superior, and horizontal).

In addition to maintaining balance, the vestibular system collects information critical for controlling
movement and the reflexes that move various parts of our bodies to compensate for changes in body
position. Therefore, both proprioception (perception of body position) and kinesthesia (perception of the
body’s movement through space) interact with information provided by the vestibular system.

These sensory systems also gather information from receptors that respond to stretch and tension in
muscles, joints, skin, and tendons (Lackner & DiZio, 2005; Proske, 2006; Proske & Gandevia, 2012).
Proprioceptive and kinesthetic information travels to the brain via the spinal column. Several cortical
regions in addition to the cerebellum receive information from and send information to the sensory organs
of the proprioceptive and kinesthetic systems.

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5.6 Gestalt Principles of Perception
Learning Objectives

By the end of this section, you will be able to:
• Explain the

figure-ground relationship

• Define Gestalt principles of grouping
• Describe how perceptual set is influenced by an individual’s characteristics and mental state

In the early part of the 20th century, Max Wertheimer published a paper demonstrating that individuals
perceived motion in rapidly flickering static images—an insight that came to him as he used a child’s toy
tachistoscope. Wertheimer, and his assistants Wolfgang Köhler and Kurt Koffka, who later became his
partners, believed that perception involved more than simply combining sensory stimuli. This belief led to
a new movement within the field of psychology known as Gestalt psychology. The word gestalt literally
means form or pattern, but its use reflects the idea that the whole is different from the sum of its parts. In
other words, the brain creates a perception that is more than simply the sum of available sensory inputs,
and it does so in predictable ways. Gestalt psychologists translated these predictable ways into principles
by which we organize sensory information. As a result, Gestalt psychology has been extremely influential
in the area of sensation and perception (Rock & Palmer, 1990).

One Gestalt principle is the figure-ground relationship. According to this principle, we tend to segment
our visual world into figure and ground. Figure is the object or person that is the focus of the visual
field, while the ground is the background. As Figure 5.23 shows, our perception can vary tremendously,
depending on what is perceived as figure and what is perceived as ground. Presumably, our ability to
interpret sensory information depends on what we label as figure and what we label as ground in any
particular case, although this assumption has been called into question (Peterson & Gibson, 1994; Vecera
& O’Reilly, 1998).

Figure 5.23 The concept of figure-ground relationship explains why this image can be perceived either as a vase or
as a pair of faces.

Another Gestalt principle for organizing sensory stimuli into meaningful perception is proximity. This
principle asserts that things that are close to one another tend to be grouped together, as Figure 5.24
illustrates.

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Figure 5.24 The Gestalt principle of proximity suggests that you see (a) one block of dots on the left side and (b)
three columns on the right side.

How we read something provides another illustration of the proximity concept. For example, we read this
sentence like this, notl iket hiso rt hat. We group the letters of a given word together because there are no
spaces between the letters, and we perceive words because there are spaces between each word. Here are
some more examples: Cany oum akes enseo ft hiss entence? What doth es e wor dsmea n?

We might also use the principle of similarity to group things in our visual fields. According to this
principle, things that are alike tend to be grouped together (Figure 5.25). For example, when watching
a football game, we tend to group individuals based on the colors of their uniforms. When watching an
offensive drive, we can get a sense of the two teams simply by grouping along this dimension.

Figure 5.25 When looking at this array of dots, we likely perceive alternating rows of colors. We are grouping these
dots according to the principle of similarity.

Two additional Gestalt principles are the law of continuity (or good continuation) and closure. The law
of continuity suggests that we are more likely to perceive continuous, smooth flowing lines rather than
jagged, broken lines (Figure 5.26). The principle of closure states that we organize our perceptions into
complete objects rather than as a series of parts (Figure 5.27).

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Figure 5.26 Good continuation would suggest that we are more likely to perceive this as two overlapping lines,
rather than four lines meeting in the center.

Figure 5.27 Closure suggests that we will perceive a complete circle and rectangle rather than a series of
segments.

Watch this video (http://openstaxcollege.org/l/gestalt) showing real world
illustrations of Gestalt principles.

According to Gestalt theorists, pattern perception, or our ability to discriminate among different figures
and shapes, occurs by following the principles described above. You probably feel fairly certain that
your perception accurately matches the real world, but this is not always the case. Our perceptions are
based on perceptual hypotheses: educated guesses that we make while interpreting sensory information.
These hypotheses are informed by a number of factors, including our personalities, experiences, and
expectations. We use these hypotheses to generate our perceptual set. For instance, research has
demonstrated that those who are given verbal priming produce a biased interpretation of complex
ambiguous figures (Goolkasian & Woodbury, 2010).

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The Depths of Perception: Bias, Prejudice, and Cultural Factors

In this chapter, you have learned that perception is a complex process. Built from sensations, but influenced
by our own experiences, biases, prejudices, and cultures, perceptions can be very different from person
to person. Research suggests that implicit racial prejudice and stereotypes affect perception. For instance,
several studies have demonstrated that non-Black participants identify weapons faster and are more likely to
identify non-weapons as weapons when the image of the weapon is paired with the image of a Black person
(Payne, 2001; Payne, Shimizu, & Jacoby, 2005). Furthermore, White individuals’ decisions to shoot an armed
target in a video game is made more quickly when the target is Black (Correll, Park, Judd, & Wittenbrink, 2002;
Correll, Urland, & Ito, 2006). This research is important, considering the number of very high-profile cases in
the last few decades in which young Blacks were killed by people who claimed to believe that the unarmed
individuals were armed and/or represented some threat to their personal safety.

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Chapter 5 | Sensation and Perception 175

absolute threshold

afterimage

amplitude

basilar membrane

binaural cue

binocular cue

binocular disparity

blind spot

bottom-up processing

closure

cochlea

cochlear implant

conductive hearing loss

cone

congenital

deafness

congenital insensitivity to pain (congenital analgesia)

cornea

deafness

decibel (dB)

depth perception

electromagnetic spectrum

figure-ground relationship

fovea

frequency

Gestalt psychology

good continuation

Key Terms

minimum amount of stimulus energy that must be present for the stimulus to be
detected 50% of the time

continuation of a visual sensation after removal of the stimulus

height of a wave

thin strip of tissue within the cochlea that contains the hair cells which serve as the
sensory receptors for the auditory system

two-eared cue to localize sound

cue that relies on the use of both eyes

slightly different view of the world that each eye receives

point where we cannot respond to visual information in that portion of the visual field

system in which perceptions are built from sensory input

organizing our perceptions into complete objects rather than as a series of parts

fluid-filled, snail-shaped structure that contains the sensory receptor cells of the auditory system

electronic device that consists of a microphone, a speech processor, and an electrode
array to directly stimulate the auditory nerve to transmit information to the brain

failure in the vibration of the eardrum and/or movement of the ossicles

specialized photoreceptor that works best in bright light conditions and detects color

deafness from birth

genetic disorder that results in the inability to
experience pain

transparent covering over the eye

partial or complete inability to hear

logarithmic unit of sound intensity

ability to perceive depth

all the electromagnetic radiation that occurs in our environment

segmenting our visual world into figure and ground

small indentation in the retina that contains cones

number of waves that pass a given point in a given time period

field of psychology based on the idea that the whole is different from the sum of its
parts

(also, continuity) we are more likely to perceive continuous, smooth flowing lines

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hair cell

hertz (Hz)

inattentional blindness

incus

inflammatory pain

interaural level difference

interaural timing difference

iris

just noticeable difference

kinesthesia

lens

linear perspective

malleus

Meissner’s corpuscle

Merkel’s disk

monaural cue

monocular cue

Ménière’s disease

neuropathic pain

nociception

olfactory bulb

olfactory receptor

opponent-process theory of color perception

optic chiasm

optic nerve

Pacinian corpuscle

rather than jagged, broken lines

auditory receptor cell of the inner ear

cycles per second; measure of frequency

failure to notice something that is completely visible because of a lack of
attention

middle ear ossicle; also known as the anvil

signal that some type of tissue damage has occurred

sound coming from one side of the body is more intense at the closest ear
because of the attenuation of the sound wave as it passes through the head

small difference in the time at which a given sound wave arrives at each ear

colored portion of the eye

difference in stimuli required to detect a difference between the stimuli

perception of the body’s movement through space

curved, transparent structure that provides additional focus for light entering the eye

perceive depth in an image when two parallel lines seem to converge

middle ear ossicle; also known as the hammer

touch receptor that responds to pressure and lower frequency vibrations

touch receptor that responds to light touch

one-eared cue to localize sound

cue that requires only one eye

results in a degeneration of inner ear structures that can lead to hearing loss, tinnitus,
vertigo, and an increase in pressure within the inner ear

pain from damage to neurons of either the peripheral or central nervous system

sensory signal indicating potential harm and maybe pain

bulb-like structure at the tip of the frontal lobe, where the olfactory nerves begin

sensory cell for the olfactory system

color is coded in opponent pairs: black-white, yellow-blue,
and red-green

X-shaped structure that sits just below the brain’s ventral surface; represents the merging of
the optic nerves from the two eyes and the separation of information from the two sides of the visual field
to the opposite side of the brain

carries visual information from the retina to the brain

touch receptor that detects transient pressure and higher frequency vibrations

Chapter 5 | Sensation and Perception 177

pattern perception

peak

perception

perceptual hypothesis

pheromone

photoreceptor

pinna

pitch

place theory of pitch perception

principle of closure

proprioception

proximity

pupil

retina

rod

Ruffini corpuscle

sensation

sensorineural hearing loss

sensory adaptation

signal detection theory

similarity

stapes

subliminal message

taste bud

temporal theory of pitch perception

thermoception

timbre

top-down processing

ability to discriminate among different figures and shapes

(also, crest) highest point of a wave

way that sensory information is interpreted and consciously experienced

educated guess used to interpret sensory information

chemical message sent by another individual

light-detecting cell

visible part of the ear that protrudes from the head

perception of a sound’s frequency

different portions of the basilar membrane are sensitive to sounds of
different frequencies

organize perceptions into complete objects rather than as a series of parts

perception of body position

things that are close to one another tend to be grouped together

small opening in the eye through which light passes

light-sensitive lining of the eye

specialized photoreceptor that works well in low light conditions

touch receptor that detects stretch

what happens when sensory information is detected by a sensory receptor

failure to transmit neural signals from the cochlea to the brain

not perceiving stimuli that remain relatively constant over prolonged periods of time

change in stimulus detection as a function of current mental state

things that are alike tend to be grouped together

middle ear ossicle; also known as the stirrup

message presented below the threshold of conscious awareness

grouping of taste receptor cells with hair-like extensions that protrude into the central pore of
the taste bud

sound’s frequency is coded by the activity level of a sensory neuron

temperature perception

sound’s purity

interpretation of sensations is influenced by available knowledge, experiences, and
thoughts

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transduction

trichromatic theory of color perception

trough

tympanic membrane

umami

vertigo

vestibular sense

visible spectrum

wavelength

conversion from sensory stimulus energy to action potential

color vision is mediated by the activity across the three groups
of cones

lowest point of a wave

eardrum

taste for monosodium glutamate

spinning sensation

contributes to our ability to maintain balance and body posture

portion of the electromagnetic spectrum that we can see

length of a wave from one peak to the next peak

Summary

5.1 Sensation versus Perception
Sensation occurs when sensory receptors detect sensory stimuli. Perception involves the organization,
interpretation, and conscious experience of those sensations. All sensory systems have both absolute and
difference thresholds, which refer to the minimum amount of stimulus energy or the minimum amount
of difference in stimulus energy required to be detected about 50% of the time, respectively. Sensory
adaptation, selective attention, and signal detection theory can help explain what is perceived and what is
not. In addition, our perceptions are affected by a number of factors, including beliefs, values, prejudices,
culture, and life experiences.

5.2 Waves and Wavelengths
Both light and sound can be described in terms of wave forms with physical characteristics like amplitude,
wavelength, and timbre. Wavelength and frequency are inversely related so that longer waves have lower
frequencies, and shorter waves have higher frequencies. In the visual system, a light wave’s wavelength is
generally associated with color, and its amplitude is associated with brightness. In the auditory system, a
sound’s frequency is associated with pitch, and its amplitude is associated with loudness.

5.3 Vision
Light waves cross the cornea and enter the eye at the pupil. The eye’s lens focuses this light so that the
image is focused on a region of the retina known as the fovea. The fovea contains cones that possess
high levels of visual acuity and operate best in bright light conditions. Rods are located throughout the
retina and operate best under dim light conditions. Visual information leaves the eye via the optic nerve.
Information from each visual field is sent to the opposite side of the brain at the optic chiasm. Visual
information then moves through a number of brain sites before reaching the occipital lobe, where it is
processed.

Two theories explain color perception. The trichromatic theory asserts that three distinct cone groups are
tuned to slightly different wavelengths of light, and it is the combination of activity across these cone
types that results in our perception of all the colors we see. The opponent-process theory of color vision
asserts that color is processed in opponent pairs and accounts for the interesting phenomenon of a negative
afterimage. We perceive depth through a combination of monocular and binocular depth cues.

5.4 Hearing
Sound waves are funneled into the auditory canal and cause vibrations of the eardrum; these vibrations
move the ossicles. As the ossicles move, the stapes presses against the oval window of the cochlea, which

Chapter 5 | Sensation and Perception 179

causes fluid inside the cochlea to move. As a result, hair cells embedded in the basilar membrane become
enlarged, which sends neural impulses to the brain via the auditory nerve.

Pitch perception and sound localization are important aspects of hearing. Our ability to perceive pitch
relies on both the firing rate of the hair cells in the basilar membrane as well as their location within the
membrane. In terms of sound localization, both monaural and binaural cues are used to locate where
sounds originate in our environment.

Individuals can be born deaf, or they can develop deafness as a result of age, genetic predisposition, and/
or environmental causes. Hearing loss that results from a failure of the vibration of the eardrum or the
resultant movement of the ossicles is called conductive hearing loss. Hearing loss that involves a failure of
the transmission of auditory nerve impulses to the brain is called sensorineural hearing loss.

5.5 The Other Senses
Taste (gustation) and smell (olfaction) are chemical senses that employ receptors on the tongue and in the
nose that bind directly with taste and odor molecules in order to transmit information to the brain for
processing. Our ability to perceive touch, temperature, and pain is mediated by a number of receptors
and free nerve endings that are distributed throughout the skin and various tissues of the body. The
vestibular sense helps us maintain a sense of balance through the response of hair cells in the utricle,
saccule, and semi-circular canals that respond to changes in head position and gravity. Our proprioceptive
and kinesthetic systems provide information about body position and body movement through receptors
that detect stretch and tension in the muscles, joints, tendons, and skin of the body.

5.6 Gestalt Principles of Perception
Gestalt theorists have been incredibly influential in the areas of sensation and perception. Gestalt
principles such as figure-ground relationship, grouping by proximity or similarity, the law of good
continuation, and closure are all used to help explain how we organize sensory information. Our
perceptions are not infallible, and they can be influenced by bias, prejudice, and other factors.

Review Questions

1. ________ refers to the minimum amount of
stimulus energy required to be detected 50% of the
time.

a. absolute threshold
b. difference threshold
c. just noticeable difference
d. transduction

2. Decreased sensitivity to an unchanging
stimulus is known as ________.

a. transduction
b. difference threshold
c. sensory adaptation
d. inattentional blindness

3. ________ involves the conversion of sensory
stimulus energy into neural impulses.

a. sensory adaptation
b. inattentional blindness
c. difference threshold
d. transduction

4. ________ occurs when sensory information is
organized, interpreted, and consciously
experienced.

a. sensation
b. perception
c. transduction
d. sensory adaptation

5. Which of the following correctly matches the
pattern in our perception of color as we move
from short wavelengths to long wavelengths?

a. red to orange to yellow
b. yellow to orange to red
c. yellow to red to orange
d. orange to yellow to red

6. The visible spectrum includes light that ranges
from about ________.

a. 400–700 nm
b. 200–900 nm
c. 20–20000 Hz
d. 10–20 dB

180 Chapter 5 | Sensation and Perception

This OpenStax book is available for free at https://cnx.org/content/col11629/1.5

7. The electromagnetic spectrum includes
________.

a. radio waves
b. x-rays
c. infrared light
d. all of the above

8. The audible range for humans is ________.
a. 380–740 Hz
b. 10–20 dB
c. less than 300 dB
d. 20-20,000 Hz

9. The quality of a sound that is affected by
frequency, amplitude, and timing of the sound
wave is known as ________.

a. pitch
b. tone
c. electromagnetic
d. timbre

10. The ________ is a small indentation of the
retina that contains cones.

a. optic chiasm
b. optic nerve
c. fovea
d. iris

11. ________ operate best under bright light
conditions.

a. cones
b. rods
c. retinal ganglion cells
d. striate cortex

12. ________ depth cues require the use of both
eyes.

a. monocular
b. binocular
c. linear perspective
d. accommodating

13. If you were to stare at a green dot for a
relatively long period of time and then shift your
gaze to a blank white screen, you would see a
________ negative afterimage.

a. blue
b. yellow
c. black
d. red

14. Hair cells located near the base of the basilar
membrane respond best to ________ sounds.

a. low-frequency
b. high-frequency
c. low-amplitude
d. high-amplitude

15. The three ossicles of the middle ear are
known as ________.

a. malleus, incus, and stapes
b. hammer, anvil, and stirrup
c. pinna, cochlea, and utricle
d. both a and b

16. Hearing aids might be effective for treating
________.

a. Ménière’s disease
b. sensorineural hearing loss
c. conductive hearing loss
d. interaural time differences

17. Cues that require two ears are referred to as
________ cues.

a. monocular
b. monaural
c. binocular
d. binaural

18. Chemical messages often sent between two
members of a species to communicate something
about reproductive status are called ________.

a. hormones
b. pheromones
c. Merkel’s disks
d. Meissner’s corpuscles

19. Which taste is associated with monosodium
glutamate?

a. sweet
b. bitter
c. umami
d. sour

20. ________ serve as sensory receptors for
temperature and pain stimuli.

a. free nerve endings
b. Pacinian corpuscles
c. Ruffini corpuscles
d. Meissner’s corpuscles

Chapter 5 | Sensation and Perception 181

21. Which of the following is involved in
maintaining balance and body posture?

a. auditory nerve
b. nociceptors
c. olfactory bulb
d. vestibular system

22. According to the principle of ________,
objects that occur close to one another tend to be
grouped together.

a. similarity
b. good continuation
c. proximity
d. closure

23. Our tendency to perceive things as complete
objects rather than as a series of parts is known as
the principle of ________.

a. closure
b. good continuation
c. proximity
d. similarity

24. According to the law of ________, we are
more likely to perceive smoothly flowing lines
rather than choppy or jagged lines.

a. closure
b. good continuation
c. proximity
d. similarity

25. The main point of focus in a visual display is
known as the ________.

a. closure
b. perceptual set
c. ground
d. figure

Critical Thinking Questions

26. Not everything that is sensed is perceived. Do you think there could ever be a case where something
could be perceived without being sensed?

27. Please generate a novel example of how just noticeable difference can change as a function of stimulus
intensity.

28. Why do you think other species have such different ranges of sensitivity for both visual and auditory
stimuli compared to humans?

29. Why do you think humans are especially sensitive to sounds with frequencies that fall in the middle
portion of the audible range?

30. Compare the two theories of color perception. Are they completely different?

31. Color is not a physical property of our environment. What function (if any) do you think color vision
serves?

32. Given what you’ve read about sound localization, from an evolutionary perspective, how does sound
localization facilitate survival?

33. How can temporal and place theories both be used to explain our ability to perceive the pitch of sound
waves with frequencies up to 4000 Hz?

34. Many people experience nausea while traveling in a car, plane, or boat. How might you explain this
as a function of sensory interaction?

182 Chapter 5 | Sensation and Perception

This OpenStax book is available for free at https://cnx.org/content/col11629/1.5

35. If you heard someone say that they would do anything not to feel the pain associated with significant
injury, how would you respond given what you’ve just read?

36. Do you think women experience pain differently than men? Why do you think this is?

37. The central tenet of Gestalt psychology is that the whole is different from the sum of its parts. What
does this mean in the context of perception?

38. Take a look at the following figure. How might you influence whether people see a duck or a rabbit?

Figure 5.28

Personal Application Questions

39. Think about a time when you failed to notice something around you because your attention was
focused elsewhere. If someone pointed it out, were you surprised that you hadn’t noticed it right away?

40. If you grew up with a family pet, then you have surely noticed that they often seem to hear things that
you don’t hear. Now that you’ve read this section, you probably have some insight as to why this may be.
How would you explain this to a friend who never had the opportunity to take a class like this?

41. Take a look at a few of your photos or personal works of art. Can you find examples of linear
perspective as a potential depth cue?

42. If you had to choose to lose either your vision or your hearing, which would you choose and why?

43. As mentioned earlier, a food’s flavor represents an interaction of both gustatory and olfactory
information. Think about the last time you were seriously congested due to a cold or the flu. What changes
did you notice in the flavors of the foods that you ate during this time?

44. Have you ever listened to a song on the radio and sung along only to find out later that you have been
singing the wrong lyrics? Once you found the correct lyrics, did your perception of the song change?

Chapter 5 | Sensation and Perception 183

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