Write the Organizational section of your project paper. This section should be a minimum of 1000-1250 words and include at least 5 APA formatted references one of which may be the company or SBA website depending on your type of project. 

This section should include the following:

• The organization’s mission and vision Samsung
• The organization’s structure – How does this compare to competitors? Based on the organization’s structure – how receptive to change will the organization be?
• The management chart showing levels and responsibility. What type of organization is it (matrix, hierarchical or something else?)
• A description of employees and/or headcount in the organization:
• For the company analysis: How diverse is the company’s workforce? Leadership? Is diversity company-wide or are certain levels or positions more or less diverse than others?
• Discussion of concepts such as leadership, management, and role theories – how they are reflected in the organization?

RUNNING HEAD: Sa

m

sung

Manisha pariyar

Unit-1 Assignment

Project proposal

Subject: BU 695 Graduate capstone project

Instructor: Dr. Gordon

Herzing university

Date:09/15/2017

https://www.coursehero.com/file/25309218/The-company-that-I-choose-for-my-project-is-Samsung-company-one-of-the-leading-company-in-the-electr/

Th
is

stu
dy

re
so

ur
ce

w
as

sh
ar

ed
v

ia
C

ou
rs

eH
er

o.
co

m

https://www.coursehero.com/file/25309218/The-company-that-I-choose-for-my-project-is-Samsung-company-one-of-the-leading-company-in-the-electr/

The company that I choose for my project is Samsung company one of the leading

company in the electronic market. Samsung was established as an electronic in 1969 in Daegu,

south Korea as Samsung electronics industries. According to Chico Harlan (9 December 2012)

Samsung is the multinational electronics and information technology company not only in south

Korea now all over the world.

It has plants and sales network in 61 countries. Samsung companies have already

established leadership including high capacity memory, next generation display device and

electro mechanical component, Biotech Business Week (2010, Apr 05)

There are so many company in the market and the reason behind to choose Samsung

company is well established in short period and have a high potential to lead the market. I am the

loyal customer of Samsung, which helps us to excess with new technology with limited

resources.

Apple is the leading company in technology but for a long-time apple and Samsung have

conflicted on a scale in every way that really matters uncommon in business history, their blue

war costing more than a billion dollars and spreading more than four landmasses. Samsung

giving competition to the leading company like apple that is the big thing to come through the

year.

In the 1960’s and 1970’s, Samsung centered around get together and era capability, and in

the 1980’s and 1990’s, the associations moved to the accompanying level to develop the thing

and furthermore its general quality Lewin, J. (2015).

https://www.coursehero.com/file/25309218/The-company-that-I-choose-for-my-project-is-Samsung-company-one-of-the-leading-company-in-the-electr/
Th
is
stu
dy
re
so
ur
ce
w
as
sh
ar
ed
v
ia
C
ou
rs
eH
er
o.
co
m

https://www.coursehero.com/file/25309218/The-company-that-I-choose-for-my-project-is-Samsung-company-one-of-the-leading-company-in-the-electr/

From this project, it helps me to learn more about the Samsung that I have been using

more than 5 years. Get to know about its vision to inspire the world create the future. Through

innovative, reliable products and services, talented people, a responsible approach to business

and global citizenship, and collaboration with partners and customers, Samsung is taking the

world in imaginative new directions.

Within short period of time it is giving competition to the apple by introducing new and

advance technology. Samsung is the product that is assessable for the people from all around the

world. Kim, Miyoung (27 November 2013) posited Samsung’s marketing is too much focused on

projecting an image of “being innovative and ahead of back”.

https://www.coursehero.com/file/25309218/The-company-that-I-choose-for-my-project-is-Samsung-company-one-of-the-leading-company-in-the-electr/
Th
is
stu
dy
re
so
ur
ce
w
as
sh
ar
ed
v
ia
C
ou
rs
eH
er
o.
co
m

https://www.coursehero.com/file/25309218/The-company-that-I-choose-for-my-project-is-Samsung-company-one-of-the-leading-company-in-the-electr/

References

Chico Harlan (9 December 2012). “In South Korea, the Republic of Samsung”. The Washington
Post. Retrieved 23 September 2013.

Kim, Miyoung (27 November 2013). “Samsung’s marketing splurge doesn’t always bring bang-
for-buck”. Reuters. Retrieved 21 October 2015.

Lewin, J. (2015). Samsung heir backs Samsung engineering with $250m. FT. Com, Retrieved
from http://prx-herzing.lirn.net/login?url=https://search-proquest-com.prx-
herzing.lirn.net/docview/1803033315?accountid=167104

Samsung telecommunications America, LLC; Samsung mobile honored with three CTIA
wireless 2010 emerging technology awards. (2010, Apr 05). Biotech Business Week Retrieved
from http://prx-herzing.lirn.net/login?url=https://search-proquest-com.prx-
herzing.lirn.net/docview/236146496?accountid=167104

https://www.coursehero.com/file/25309218/The-company-that-I-choose-for-my-project-is-Samsung-company-one-of-the-leading-company-in-the-electr/
Th
is
stu
dy
re
so
ur
ce
w
as
sh
ar
ed
v
ia
C
ou
rs
eH
er
o.
co
m

https://www.coursehero.com/file/25309218/The-company-that-I-choose-for-my-project-is-Samsung-company-one-of-the-leading-company-in-the-electr/

Reference

Burton, J. (1998, May 15). Koreans set their sights high with $30bn asset sale: Analysts say
chaebol are demanding too much from foreign investors, writes john burton: Financial Times
Retrieved from http://prx-herzing.lirn.net/login?url=https://search-proquest-com.prx-
herzing.lirn.net/docview/248700535?accountid=167104

Samsung companies announce five-year, 47 trillion won R&D investment plan. (2005, Nov 08).
PR Newswire Retrieved from http://prx-herzing.lirn.net/login?url=https://search-proquest-
com.prx-herzing.lirn.net/docview/453717466?accountid=167104

https://www.coursehero.com/file/25309218/The-company-that-I-choose-for-my-project-is-Samsung-company-one-of-the-leading-company-in-the-electr/
Th
is
stu
dy
re
so
ur
ce
w
as
sh
ar
ed
v
ia
C
ou
rs
eH
er
o.
co
m

Powered by TCPDF (www.tcpdf.org)

https://www.coursehero.com/file/25309218/The-company-that-I-choose-for-my-project-is-Samsung-company-one-of-the-leading-company-in-the-electr/

http://www.tcpdf.org