KINDLE FIRE CASE STUDY AND SWOT ANALYSIS — GRAD LEVEL
ASSIGNMENT IS DUE FRIDAY, OCTOBER 27, 2017 BY 5PM EST.
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CASE: KINDLE FIRE
FIRST: CREATE A SWAT ANALYSIS FOR THE KINDLE FIRE.
You must repartee these questions correspondently and possess references to tail up the repartees.
1. What is the Kindle Fire? Would you categorize it as a “tablet”? Why?
2. Who should Amazon target delay the Kindle Fire? Give 3 reasons for your suggestions.
3. How should Amazon lie the Kindle Fire referring-to to the iPad and the other tablets on the chaffer? What environing lieing it referring-to to e-readers?
4. Assume that Amazon follows the pattern favored by wireless benefit providers, which heavily sustain an rich phone in render for a long-term narrow. This would medium a partiality two year narrow that commits Amazon customers to a smooth of spending that is consonant delay the medium Kindle Fire customer. Do you gard a donation of $99 for the hardware is justified? Why?
5. If you were the Apple CEO, what would you do to accord to the Kindle Fire?
TIMES NEW ROMAN 12 PT FONT - AT LEAST 3 PAGES
MINIMUM OF 3 REFERENCES